Charlotte Russe Store locator

In the mid-70s, Daniel Lawrence and his two brothers decided to make good use of their experience with working in the clothing business, which they learned from their father. They founded Lawrence Merchandising Corp., and in 1975 opened their first shop - called Charlotte Russe. It is interesting that the name is derived from the name of a popular French dessert of these three brothers. Success came quickly and in the next few years, new Charlotte Russe stores started to grow like mushrooms after rain. The initial target group brands were teens and twenties and Charlotte Russe offered trendy affordable clothes, shoes, jewelry, and accessories. In the nineties, Charlotte Russe decided to change its offer and get closer generation of women who grew up with it - but at the same time remain in the viewfinder of daughters of these women. Indeed, the statement of one of the brothers sounds clearly: "We attract women of certain attitude, not age."

Facebook page: www.facebook.com/CharlotteRusse
Official Charlotte Russe page: www.charlotterusse.com